Web Development and Management

We build and manage simple and intuitive websites that provide a great user experience. Online stores need to be functional while appealing and must be a reflection of individual branding goals.

We use a leading e-commerce platform called Magento in our web development. It is a revolutionary system and can be customised to suit most business models and offers scalability.  Our developers also place importance on easy accessibility, making m-commerce an important factor in our web development strategies.

 

Digital Marketing

Monitoring and reporting enable us to effectively measure customer interaction and ROI. We are social media, Google and Email Marketing experts.

SEO – Search Engine Marketing is the optimisation of content on the website to ensure the website ranks in Google search engine results. By using SEO best practice, all websites are developed with two audiences in mind -Google and shoppers.

PPC – PPC is the quickest way to generate leads and create brand exposure. By using Google Adwords, Facebook and Twitter, we are able to target specific audiences, placing your brand directly in front of customers already searching for your offering.

Social Media– Not only is social media great for brand exposure but it’s a highly effective communication tool between you and your customers. It can be used to direct traffic to the website through promotions and posts and can also be used as a customer service platform.

Email Marketing – Newsletters and promotional emails not only build the relationship between you and your customers but they can be used to build customer databases and acquire additional information about your customers. Schedule news drops about your brand or automatically trigger emails based on customer behaviour in order to increase sales.

Affiliate Marketing – Affiliate marketing is a fantastic tool for brand exposure. People like what influential people like and harnessing this psychology can be a powerful marketing tool.

 

Client Service and Fulfillment

We have a dedicated customer service and order management team that liaises with our warehousing and courier services. Our expansive client service and fulfilment team provide the following services:

Call Centre – We have a fully dedicated call centre team who are trained to deal with product, website, logistical and service queries.

Live Chat – Live chat capability provides real time help for customers experiencing problems with any aspect of the brand or website.

Email Support – Email is sometimes the preferred form of communication for many people and is also useful for documentation purposes.

Liason – Managing customer delivery expectations requires liaising between the delivery service and warehouse.

Order management services – It is important to effectively manage orders from start to finish and this requires constant communication between the couriers, warehouse and customer.

Warehousing and delivery – An integrated delivery and stock system helps to monitor and track orders and their availability with our couriers.

 

Research and Strategy

We combine our experience with your requirements and market place best practice to formulate strategies that meet your e-commerce needs.

Our team uses reporting software, programs and interfaces to measure and track behaviour and translates that into consolidated reports that measure ROI. We rely heavily on site conversions to measure return on investment metrics.